Episode 103 – Creating a Brand that Lasts


Branding. I know what you are thinking . . . logos. But, branding is so much more than a logo! In today’s episode, we share our thoughts on creating a brand that lasts and how you can start to work on this without getting overwhelmed! Come join us in our Facebook group to continue the conversation!

 

Want to dive deeper? Head to creativerebelbase.com for workshops and much more!

 

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you!

 

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

Episode 102 – Choose Wonder Over Worry with Amber Rae


After we read Amber Rae‘s book “Choose Wonder Over Worry”, we had to have her on the podcast! On today’s episode, we chat with Amber about worry and how that relates to our creative lives. If you have ever had a doubt or fear to work through, this episode is for you!

 

About Amber:

Called “A Millennial Motivator” by Fortune and “The Brené Brown of Wonder” by Mind Body Green, Amber Rae is an author and artist that advocates for creativity, personal growth, and emotional wellness.

Her book, “Choose Wonder Over Worry: Move Beyond Fear and Doubt to Unlock Your Full Potential” (Macmillan) is a guide to navigate life’s challenges—projects that fail, imposter syndrome, feeling envious or anxious or stuck—all of those, “Am I good enough? Who am I to do this? What if I fail?” moments.

Her writing and speaking blends raw and relatable stories with actionable aha! moments, and has reached over 5MM people in 195 countries. She’s motivated audience at companies like Kate Spade, Lululemon, and charity: water to create beyond fear, and she’s advised leaders at companies like Adobe, IDEO, Google, Facebook, and Apple.

As an artist, she uses art as a vehicle to normalize emotions and help us feel less alone. She’s created interactive and public art exhibitions in twenty countries across the globe.

Formerly, as Seth Godin’s “Chief Evangelist,” she helped him launch six best-selling books, and worked with brands like Apple, Dove, and Kimberly-Clarke on their global marketing campaigns.

Her work has been featured in The New York Times, NY Mag, ABC World News, Forbes, TIME, Fast Company, Fortune, Inc., BBC, Mind Body Green, and Tim Ferriss’s blog. She lives in Brooklyn, New York (and around the world) with her fiancé, Farhad.

 

Connect with Amber:

Website | Book | Instagram | Facebook | Twitter

 

Have you joined our Facebook group yet? We’ve worked hard to create an awesome space for Product Based Biz Owners who are ready to rock! We don’t bite so come join us!

 

Want to dive deeper? Head to creativerebelbase.com for workshops and much more!

 

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you!

 

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

Throwback – Episode 12 – Discounts, Black Friday, & Cyber Monday Oh My!


In this episode, Caroline and Kelly talk all about discounts-Should you or should you not give them and if so, what types of discounts should you offer?

Caroline and Kelly share their ways of how they use discounts, what types of discount codes they use and who they offer them to!

 

Percentage discounts

Caroline and Kelly talk about the different types of percentage discounts they give to their customers!  Etsy shop owners, this can be set up automatically for your customers! Caroline and Kelly talk about the all the ways they offer discount codes for repeat buyers, new orders, holidays, anniversaries and through newsletters!

 

What’s better??? Free Shipping or discounts?? Find out what Kelly has learned about free shipping and why it may be better than offering a discount!  I mean, who doesn’t love free shipping!

 

I think when you offer discounts too much it devalues your product-Caroline

 

For small businesses it is not a good strategy-Caroline

 

Make it a treat, make it special-Kelly

 

Just be careful on how you are using them and how your customers perceive them.

 

Advantages for using them:

So what are the advantages of using them?  Think about ways how you can use it to upsell or increase your cart!  Maybe if they buy a certain amount of a product, they get something for free??  You need to do what works for you! Find out how Caroline and Kelly take advantage of using discount codes!

 

Giveaways:  

Caroline and Kelly talk all about whether or not you should be doing giveaways.  Giving away a product for free gets people to your shop, but most importantly, you must keep it brand related.  Ever try loop giveaways??! Maybe now is the time! Just make sure it all ties in with brand, vision and mission of your company.  Find out what big giveaways/discounts Kelly and Caroline plan on doing this November!

 

Giveaways can be really fun-Kelly

 

One of Kelly’s Favorite Podcast: Sean McCabe

 

Exclusives:

Something special for those certain lines of people that follow you to get them more involved in your company.

 

Holiday Giveaways:

What types of discounts are you going to do for your biz?!  Caroline and Kelly talk about what they plan on doing for their holiday giveaways for their shop!

People love free!  Think about your discounts and how to use them effectively!  Try some new things!

 

Have you joined our Facebook group yet? We’ve worked hard to create an awesome space for Product Based Biz Owners who are ready to rock! We don’t bite so come join us!

 

Want to dive deeper? Head to creativerebelbase.com for workshops and much more!

 

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you!

 

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

Episode 101 – SHOP TALK with Janssen Bradshaw of London Littles


On today’s shop talk, we are chatting with Janssen Bradshaw of London Littles. Janssen shares how she and her husband started their line of children’s rain boots and dove into the manufacturing process. She also shares how she’s curated her beautiful Instagram feed and cultivated her following.

 

About Janssen:

Janssen is the creator of London Littles, a line of children’s rain boots designed to inspire adventure and exploration. Inspired by their time living in London, and the curiosity and excitement of their own little girls, she and her husband created London Littles to capture the magic of childhood. Janssen and her husband live with their daughters in Utah where Janssen, a former children’s librarian, always has all her library cards maxed out.

 

Connect with Janssen:

Website | Blog | Instagram | Facebook | Pinterest

 

Grab your Free ticket for the Boss Project Summit at creativebizrebellion.com/bossproject!

 

Have you joined our Facebook group yet? We’ve worked hard to create an awesome space for Product Based Biz Owners who are ready to rock! We don’t bite so come join us!

 

Want to dive deeper? Head to creativerebelbase.com for workshops and much more!

 

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you!

 

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

Bonus Episode – Boss Project Summit with Abigail and Emylee of the Think Creative Collective


On today’s special bonus episode, we have Abigail and Emylee of the Think Creative Collective to talk all about their new project the Boss Project Summit. We are so excited to be breakout speakers for this Free online summit. Head to creativebizrebellion.com/bossproject to grab your ticket.

 

Connect with Abigail and Emylee:

Website | Boss Project Summit | Instagram | Facebook | Pinterest | Twitter | Youtube

 

Have you joined our Facebook group yet? We’ve worked hard to create an awesome space for Product Based Biz Owners who are ready to rock! We don’t bite so come join us!

 

Want to dive deeper? Head to creativerebelbase.com for workshops and much more!

 

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you!

 

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com