Episode 37 – Selling Digital Products with Kelsey Baldwin

Hey Rebels!  Today we chat with Kelsey Baldwin.  Kelsey started Paper + Oats as an Etsy shop and a freelance design studio in 2013. It has since grown into a brand + blog that teaches creatives how to organize, design, and market their digital products, so they can share what they know + look good doing it. She is a single mom to a crazy 2-year-old and a big fluffy dog, and is also an advocate for women learning to sustain themselves + gain independence through online business.

Quote Love From Kelsey:

“Educate the customer on what they are actually getting”

 

Links from the show:

Design Field Guide
Paper and Oats Roadmap

Where to find Kelsey

Website |  ETSY

 

Follow us on instagram (@creativebizrebellion) and use hashtag #creativebizrebellion for a  shop shout out!!!

If you have a second please jump over to iTunes and leave us a review!  Click on the link and then click on “view in iTunes” to leave us a review.  We give you all the virtual fist bumps.  Thank you!

JOIN THE REBELLION! Signup for our newsletter and get our fave list of Instagram hashtags FREE!

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

SHOW YOUR REBEL SPIRIT WITH SOME AWESOME GEAR FROM THE CREATIVE BIZ REBELLION SHOP:

www.creativebizrebellion.com/shop

*This post does contain some affiliate links*

 

Episode 34 – Simplifying Manufacturing and Business with Emily Ley

Hey Rebels!  Today we chat with Emily Ley.  Emily Ley is Founder and Creative Director of Emily Ley Paper & Gifts. She is also the creator of the bestselling Simplified Planner – a daily agenda for what matters most – and author of “Grace, Not Perfection: Embracing Simplicity, Celebrating Joy.” Raised in Pensacola, Florida, Emily graduated from the University of West Florida with degrees in English, creative writing, and public administration. She would later become the executive director of the city ballet. From there, she worked in nonprofit management and public relations before launching her brand in 2008. Emily has been recognized with numerous awards, including Best New Product at the National Stationery Show as well as being named a Top 10 Designer to Watch in 2015 by Stationery Trends Magazine. Emily lives with her husband and three children in Tampa, Florida. For more information, please visit www.EmilyLey.com.

Quote Love From Emily Ley:

“Eventually we got to that sweet spot”

“A sell out is not a bad thing”

“It’s crazy to see what taking a leap of faith will do”

Links from the show:

Playbook
Use Code: REBEL25-FOR 25% OFF

Emily’s New Book -Open for Pre-Order: A Simplified Life

Where to find Emily Ley

Website | Instagram | Facebook | Pinterest | Twitter
Follow us on instagram (@creativebizrebellion) and use hashtag #creativebizrebellion for a shop shout out!!!

If you have a second please jump over to iTunes and leave us a review!  Click on the link and then click on “view in iTunes” to leave us a review.  We give you all the virtual fist bumps.  Thank you!

JOIN THE REBELLION! Signup for our newsletter and get our fave list of Instagram hashtags FREE!

YOU CAN FIND KELLY ONLINE AT:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

YOU CAN FIND CAROLINE ONLINE AT:

www.carolinecreates.com
www.carolinecreates.etsy.com

 

SHOW YOUR REBEL SPIRIT WITH SOME AWESOME GEAR FROM THE CREATIVE BIZ REBELLION SHOP:

www.creativebizrebellion.com/shop

*This post does contain some affiliate links*

5 Ways Your Online Shop Is Working Against You

I love running an online shop. It is such a rewarding experience to put something on my online shop and have it purchased by someone I do not know. While running an online shop can be rewarding, it is also quite challenging, especially when you are just getting started.

What most online shop owners do not think about is how their shop is working for them. I like to picture my shop as an actual brick and mortar. People come to my homepage or through the door and then they begin to browse. So what makes them buy? How can you encourage them to get to that checkout?

First you need to make it easy for them to shop and you need to make your online shop work for you, not against you.

Here are 5 ways your online shop is working against you:

  1. There is no easy way to click and buy from the homepage. You need to spell it out for people. Have a button that says shop or even better, highlight some products on the homepage that your customers can buy directly.
  2. You do not have your policies and procedures laid out for your customers. I can not stress enough the importance of a policies or FAQ page. Before your customers buy, they will have questions. Be sure those questions are answered in your shop.
  3. Everything is lumped together. Be sure you have your items categorized or the ability for the customer to sort them. Perhaps they are only looking for a specific type of design or color. Create sections for easier browsing.
  4. There is no contact information listed. You must have a way for customers to contact you. Email works fine, but be sure you have a contact page. Also, be sure to have other ways your customers can connect with you such as links to social media. My favorite places are in the footer and then of course on a contact page.
  5. There are not enough pictures or the pictures are too dark. Computer screens can be straining to the eyes. Don’t make it worse by horrible photos. Be sure your online shop and photos are visually appealing and easy for long term browsing.

Remember, we all have to start somewhere. My shop didn’t always run so smoothly! Making small changes will make a huge impact down the road. Take it one step at a time and your customers are sure to notice!

I created a quick checklist to guide you through the must haves for your online shop. From there, you can from an action plan to improve and totally rock your online shop.

GET YOUR FREE ONLINE SHOP AUDIT DOWNLOAD HERE!

 

Creative Biz Rebellion Shop is Open!

Hey Rebels! Now you can show your rebel spirit with some awesome gear. We have designed tshirts, tote bags, mug and more to cheer you on as you take on your product based biz. In addition, any purchase you make is going straight to supporting the podcast and keeping it up and running. We truly appreciate your support of Creative Biz Rebellion!

                      

We are also excited to be bringing you some great resources and downloads include the Retail Product Sales Planning Calendar.

We can’t wait to see how you rock your rebel gear! Go shop now and be sure to tag us on Instagram and use #creativebizrebellion.

Later Rebels!