Episode 22 – More Instagram Please

Hey Rebels!  In this episode Caroline and Kelly continue their advice about how they rock Instagram @creativebizrebellion and why they love it.  In this episode they talk text and characters, hashtags, bios, links, automated trolls, and insta-stories to help your rock your product based business using social media.

Limits:

Text and Character:

  • 2,200 limit on posts

Hashtags:

  • limit is 30 (this is too many anyway)
  • Use spaces between your hashtags
  • What hashtags will YOUR customers be searching-Be very specific
  • Only First 3 Lines Show in Feed: Make sure they are attention grabbing.

Hashtags serve a pretty important purpose- Caroline

#Jimmy fallon Hashtag bit

Bio and Links:

Bio Photo:

  • Use headshots so buyers can see who you are, large teams can use branding, artwork, or product instead
  • Character limit is 150 characters
  • Describe your company and what you sell
  • Call to action for your customers

Links:

  • Bitly links: Link shortener (bitly.com)
  • Caroline also creates URL redirects to shorten links
  • You get one link in your Bio
  • In the comments use your bitly link and you can track how many people have clicked on the them.

Robots and Trolls:  Automatic comments in your feed

  • Short comments are fine, just make sure you are not being a robot!
  • Caroline and Kelly talk about which ones you can keep and which ones you can report and block.
  • Do not purchase services that allow you to do this.
  • Kelly talks about great ways to get followers for your instagram account

I love that I can just like photos now -Kelly

Instagram Stories:

  • Gives you a chance to share your business other than using photos
  • Great for behind the scenes
  • You can tag people in stories and they receive a direct message
  • Start searching for insta stories to get inspiration

I have a problem with video-that’s a whole nother episode -Kelly

With instagram stories, I do not have to learn snapcha -Caroline

 

Follow us on instagram! Interact with us  and use #creativebizrebellion for a shop shout out!!!

If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review.  We give you all the virtual fist bumps.  Thank you!

You can find Kelly online at:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

You can find Caroline online at:

www.carolinecreates.com
www.carolineannhull.com
www.carolinecreates.etsy.com

Episode 21 – Being On Trend

In this episode Caroline and Kelly talk all about trends of the past and present.  Should you get caught up in all the trends?  Maybe you are in with all the new trends?  If so, how do you use the trends to help with your businesses?  Trends seem to keep recycling and come back around.  

So what are trends? Trends have either been around for a long time or they are short lived and they will come back around   It is okay to use trends in your business, just make sure it goes with your style.

Caroline talks about as she first started as a designer she immediately started with the popular trends but was having a hard time loving her work.  It is important to keep your unique voice and find ways to incorporate trends into your work. Find a way to work the trend into what it is you do with your business.

Caroline and Kelly talk about how stores and websites seem to have trend forecasting for all things trendy.  Do companies look at future trends and run with it?  Maybe look at the upcoming trends and see how that can apply to a way that matches your brands.  Caroline talks about how trends have nothing to do with your sales and how buyers do like to be “different” and not always be on trend.

Finding your place in the market is just an important as being on trend -Caroline

Caroline and Kelly talk about how the ultimate goal for you should be finding your style and sticking with it.  Customers come to you for your style.  Caroline and Kelly talk about how it is important to design stuff that is true to you, so you are happy with your work and your business.   Caroline talks about how sticking to her own style has brought her lots of opportunities, so stick with your style and good things will come!

Sometimes you have to tune it all out and hunker down -Kelly

Kelly talks about creators who stick to their own style and if you see their work you know immediately who created it!

Rifle Paper Co
Marimekko
Jessica Swift
Band of Weirdos
Lily & Val
Emily Ley
Rachel Taylor
Joanna  Gaines
Julie Ann Art
Emily McDowell
Ban.do
Caroline Hull

Websites mentioned in this podcast:

WGSN website – Trend Forecasting

Go against the grain, be a rebel -Caroline

There is room for your style & your design -Kelly

Follow us on instagram and interact with us for a shop shout out!!!
If you have a second please jump over to iTunes and leave us a review!  – Click on the link and then click on “view in iTunes” to leave us a review.  We give you all the virtual fist bumps.  Thank you!

You can find Kelly online at:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com

You can find Caroline online at:

www.carolinecreates.com
www.carolineannhull.com
www.carolinecreates.etsy.com

Episode 20 – Planning for the Year with Jennifer Faught

Ok so we know you have all been busy planning your days, weeks, quarters and months, but how do we get it all done?  How to we keep from getting distracted?  SQUIRREL!!  Well, we asked the lovely Jennifer Faught from the Society for Creative Founders to hop on the podcast today to chat with us about planning, staying focused, and avoiding #allthesquirrels!  Get out your pen and paper because you are going to want to take tons of notes today!

Here’s Jennifer!

Hi friends! I’m Jennifer – a creative business growth strategist and founder behind the Creative Founders. I got my start in marketing and graphic design for the healthcare and tech start-up worlds, and then started my own wedding invitation design business in 2008. After five successful years in the wedding invitation business, I now serve creative business owners through a variety of learning experiences, both online and in person as the Founder of the Society for Creative Founders. I’m energized by empowering women to run their creative business with better strategy, plans, systems, and growth – and in a way that works for their lifestyle. I believe growth and abundance and a helping hand conquer fear, scarcity, and a stuck mindset. We’re better together!

Website: http://societyforcreativefounders.com
Blog: http://societyforcreativefounders.com/blog/
Instagram: https://www.instagram.com/creativefoundrs/
Facebook: https://www.facebook.com/founderssociety/
Twitter: https://twitter.com/creativefoundrs

Productivity Post: http://societyforcreativefounders.com/productivity-strategies-for-creatives/
Trello Board: http://societyforcreativefounders.com/trelloplanningboard
Newsletter Sign Up (and free 6 pillars guide): http://societyforcreativefounders.com/6pillarsguide

Fav Quotes From Jennifer Faught:

“If it is not working-it is okay to hit pause.”

“The people who are successful get up after every failure.”

 

Follow us on instagram (@creativebizrebellion) and interact with us for a shop shout out!!!

Join our Facebook Group and celebrate all your wins with us!

If you have a second please jump over to iTunes and leave us a review!  

 

You can find Kelly online at:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com
www.helloworldpaperco.etsy.com

 

You can find Caroline online at:

www.carolinecreates.com
www.carolineannhull.com
www.carolinecreates.etsy.com

Episode 19 – Goals and Resolutions for our Businesses


In this first episode of the new year Caroline and Kelly talk all about Goals and Resolutions for your Businesses. This is a great way to start the new year by focusing on a few goals.  Caroline and Kelly Share what their big goals and resolutions are for the year.

Kelly’s Goals/Resolutions

  1. Get involved in the local scene-shows/events to attend
  2. Launch product line with my artwork-patterns
  3. Record 60+ podcast episodes
  4. Implementing and following through with monthly topics
  5. Find new revenue streams

 

It’s super scary, but really exciting -Kelly

Put it in a folder, it will be there when you are ready -Kelly

 

Caroline’s Goals/Resolutions

  1. More automated business
  2. Personal Goal:  Write a book this year!!
  3. Make my ideas from my marketing plan happen
  4. No more being overwhelmed-Big resolution for Caroline this year
  5. Increase revenue streams
  6. Learn to paint for real!

 

Having a marketing plan is amazing -Caroline

It’s good to challenge yourself creatively – Caroline

Please share your goals and resolutions with us!

Creative Bug Class

Follow us on Instagram and interact with us for a shop shout out!!!

If you have a second please jump over to iTunes and leave us a review!

You can find Kelly online at:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com
www.helloworldpaperco.etsy.com

 

You can find Caroline online at:

www.carolinecreates.com
www.carolineannhull.com
www.carolinecreates.etsy.com

Episode 18 – Instagram: how we rock it.



In this episode Caroline and Kelly talk all about how they rock instagram and why they love it.  They talk about the different accounts they have and how they use the different accounts they have.  Follow Kelly to see her 100 days of pattern challenge on Instagram .

Managing Instagram for Your Business

  1. Researching and Planning Your Content:  Kelly talks all about how having a plan makes your posting to instagram is so much less stressful!  How do Caroline and Kelly plan for their CBR post on instagram? This planning method will make your instagram more exciting!  This method will help you also plan your photo session as well!  Caroline and Kelly keeps this plan in their Trello Board too!    Go brainstorm and get started on your Instagram posting plan!  Kelly talks about what great research tools will help you understand when to post on Instagram.  Caroline talks about her favorite tools she uses to help her determine when she needs to make a post.  

Squarelovin-Free account for optimal posting times.

Iconasquare- Not free software

  1. Photos; Taking Good Pictures: Caroline and Kelly talk about how they set up their photos and the apps they use to edit their photos. You do not need to have fancy camera to get great photos.  Caroline and Kelly give great tips on how they use their phones for taking photos and making them look professional.  Kelly and Caroline talk about how it’s important to find the best time of day to take photos and what backdrops and props they use for their photos.  Keep your photos looking like a collection!  While out shopping keep your eyes open for props that go with your branding!  

Visco

Colorstory

  1. Schedule Your Post: Kelly and Caroline talk about how important it is to schedule your post to make it less stressful.  How often should you post?  If you schedule your post, you will post more often and get more engagement.  Caroline and Kelly use the Later App to help make their post easier but they still engage with their audience about their post which is very important.  What kind of comments bother Kelly and Caroline on Instagram?!  

Later app

  1. Hashtags: Research the ones you want to use by looking at competitions and people you admire.  Compile a list of them and store then in your phone in your settings-Kelly walks you through the steps for using text replacement for your hashtags.   This will save you tons of time when posting!
  1. Rules For Re-Posting: Caroline and Kelly talk about their views and rules on reposting.  Share photos of stuff that your audience will love.  Make sure you are giving credit to the photos you are sharing, credit needs to be given where credit is due!  Reposting can be very helpful on days when you are stuck and you do not know what to post!

Repost App

  1. Engaging With Your Audience:  Caroline and Kelly talk about how you should engage with your audience and comment back to them.  They talk about how time consuming it can be to reply back to your audience.  You cannot respond to EVERYTHING, but try to find time and reply to them.  When you start engaging with your audience make sure you have a plan in place.  Engaging with your audience can lead to other opportunities!  

Episode 18: We are like podcast adults -Kelly

Don’t be afraid to delete photos -Kelly

If you are not scheduling your post, instagram becomes a second job -Caroline

Instagram is a really great tool for your business -Caroline

Follow us on instagram and interact with us for a shop shout out!!!

If you have a second please jump over to iTunes and leave us a review!  

You can find Kelly online at:

www.helloworldpaperco.com
www.kellyparkersmith.com
www.helloworldstamps.etsy.com
www.helloworldpaperco.etsy.com

You can find Caroline online at:

www.carolinecreates.com
www.carolineannhull.com
www.carolinecreates.etsy.com

Creative Biz Rebellion Podcast
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